Product Management

Metadata

• Practice ID: DEL-PROD-01
• Status: Draft
• Version: 1.0
• Owner Role: Head of Product / Product Lead
• Guild: GL03 Delivery Guild

Purpose and Objectives

This practice defines how Calab.ai manages product strategy, roadmap planning, backlog management, and stakeholder engagement for company products. It ensures products deliver value to users while aligning with business strategy and market needs.

Scope

In Scope

• Product vision and strategy development
• Product roadmap planning and communication
• Product backlog management and prioritization
• User research and customer feedback integration
• Feature definition and acceptance criteria
• Go-to-market coordination
• Product metrics and success measurement

Out of Scope

• Strategic company planning (owned by Strategy Management)
• Detailed solution design (owned by Solution Engineering Management)
• Project execution (owned by Project Management)
• Individual product architecture (owned by product teams under Platform Architecture)

Interfaces

Dependencies (Practices We Depend On)

• Strategy Management - Company strategy informs product strategy
• Business Analysis Management - Requirements techniques for features
• Solution Engineering Management - Design consultation for complex features
• Financial Management - Product P&L and investment decisions

Dependents (Practices That Depend On Us)

• Project Management - Product roadmap informs project prioritization
• Sales Pipeline Management - Product roadmap supports sales conversations
• Engineering teams depend on product backlog and priorities

Related Practices and Resources

Related Practices

• Strategy Management - Product strategy aligns with company strategy
• Solution Engineering Management - Product features require design

Key Processes

• Product Discovery Process
• Roadmap Planning Process
• Backlog Refinement Process
• Feature Prioritization Process
• Product Launch Process

Key Templates

• Product Vision Template
• Product Roadmap Template
• User Story Template
• Feature Specification Template
• Product Launch Checklist Template

KPIs and Success Signals

• KPI 1: Product adoption rate (Target: product-specific)
• KPI 2: User satisfaction (NPS) (Target: ≥50)
• KPI 3: Feature delivery velocity (Target: product-specific)
• KPI 4: Customer retention rate (Target: ≥90%)
• Success Signal 1: Clear product vision and roadmap
• Success Signal 2: Strong user engagement and feedback

Review Cadence

• Practice Review: Monthly (roadmap reviews)
• Artefact Review: Quarterly
• Owner: Head of Product / Product Lead

Change Log